Lowden’s Style is Always Current: Still Collaborating with Current, Inc After 15 Years

Current, Inc. of Atlanta hired Scott Lowden for a fashion shoot to be used in the new campaign for Galleria Dallas, one of the nation’s premier shopping centers.

“We work with many of the leading fashion destinations from coast to coast, and Scott always comes through,” states Sr. VP/Creative  Director, Wendy Sugarman. “He’s helped us create many of our most successful and memorable campaigns.”
The shoot for the Galleria Dallas “Spectrum of Style” campaign, which will launch this Spring, consisted of creating a layered, composed look by bringing some of what SLP does on location into the studio with lighting and graphic energy. The images will be used for newspaper, billboards and magazines such as Women’s Wear Daily as well as for in-mall signage and collateral. Current has hired Lowden to develop campaigns for many of the agency’s retail clients over the past 15 years.

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